Honda Accord

The Honda Accord Campaign

 

The Honda Accord needed a campaign that was visually arresting yet was featuring a car that had a five-year-old body style. Creative and Art Director Curt Johnson and his team made sketches of the “thinker,” “sprinter,” and “tree” using parts that they thought might form the shapes that they needed. Mark Holthusen was the amazing photographer that brought to life these sketches.

Honda Accord

Honda Accord

Honda Accord

Curt Johnson is a Creative and Art Director with experience creating and overseeing integrated campaigns across a variety of mediums. Client experience includes, Honda, UPS, MasterCard, Wild Turkey, Saab, Blue Cross, Nikon and Target. View more of his works at www.curtjohnsoncreative.com

Maria Papaefstathiou

Maria Papaefstathiou is a Greek visual designer, poster artist and editor based in Athens, with over 30 years of experience in graphic design. She is the founder and editor of Graphic Art News, an international platform showcasing inspiring work in graphic design, typography, illustration and visual arts since 2010. Her creative work explores socially engaged poster design and portraiture, celebrating cultural figures from Greece, Jamaica and beyond. In 2011, she co-founded the International Reggae Poster Contest with Jamaican creative activist Michael “Freestylee” Thompson, connecting designers worldwide through art, music and social awareness.

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