35 years after/forward | Brand Design

 

I am very proud to present you an amazing project designed by Sébastien Nikolaou for the Institute I studied some years before.  The Faculty of Graphic Arts & Design, Technological Institute (TEI) of Athens.
35 years after/forward is a fictive exhibition organized by the Graphic Design department of the Faculty of Graphic Arts & Design, Technological Institute (TEI) of Athens. The department operates since 35 years, and this exhibition aims to promote the creative fields which the study plan offers to the students, along with selected graduation projects (theses) from the students.
This project was created for the Promotional campaign – Visualization of abstract concepts course, and the objective was to develop a visual identity and a brand for this exhibition, including a logotype, visiting card, catalog printing services, folded brochure and poster.
The brand is inspired by modernist and constructivist movements, using strong geometric shapes to define a bold identity, enhanced of a wide spectrum of colors and a stack of monospace typefaces (DPSD Beyond and Courier New). Enjoy! Share!

Maria Papaefstathiou

Maria Papaefstathiou is a Greek visual designer, poster artist and editor based in Athens, with over 30 years of experience in graphic design. She is the founder and editor of Graphic Art News, an international platform showcasing inspiring work in graphic design, typography, illustration and visual arts since 2010. Her creative work explores socially engaged poster design and portraiture, celebrating cultural figures from Greece, Jamaica and beyond. In 2011, she co-founded the International Reggae Poster Contest with Jamaican creative activist Michael “Freestylee” Thompson, connecting designers worldwide through art, music and social awareness.

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